CASE STUDY

Platinlux

New light for the international market

_Customer needs & 426 services

In 2017, Platinlux contacted our team to redesign the company’s online shop. We redesigned the shop with Shopware 5 and developed a completely customized product. In 2023, Platinlux faced a new challenge: the relaunch and migration of the online shop to Shopware 6. Throughout this transition, our focus was primarily on establishing an SEO-friendly website structure and creating a high-performance e-commerce platform. This journey allowed us to build a completely tailored product, aligning with our commitment to excellence.

_the Project

The Project

With the aim of providing efficient scalable solutions and systems that guarantee an optimal user experience and facilitate the achievement of corporate goals, we have redesigned the e-commerce presence and made it even more effective for an international market. The most significant challenge we faced was preserving the existing SEO structure while ensuring a seamless migration of nearly 5,000 products. These products were not traditional Shopware items, but were customised specifically for the client. We conducted extensive adjustments and transferred data from the old Shopware 5, ensuring that all product pages and their SEO values seamlessly transitioned into the new environment. This was crucial in safeguarding and expanding upon the SEO success we had already attained. Through this targeted strategy, we not only modernized Platinlux's E-commerce presence but also significantly increased the shop's visibility and reach on an international scale.

_Technologies

Technologies

Shopware 6

Similar to how operating systems receive updates with each new version, shopping systems also undergo continuous development. Shopware 6 doesn't just introduce new features, appealing designs, and enhanced security measures, but it also opens up opportunities for your business. We, therefore, advise you to consider a comprehensive upgrade. Embrace digitalization and seize the chance to tap into new markets and expand your customer base through a powerful online distribution channel.

Platinlux

Platinlux is a family business that has been active in the lighting sector since 1983. A stable core and a corporate philosophy entirely focused on long-term relationships with customers, suppliers and employees form the cornerstones of the South Tyrolean company. Platinlux offers a perfect combination of quality, price and service and has set itself the goal of creating an optimal shopping experience for all customers.

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